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Press Release
No. 046/2008

Miele’s dishwasher, coffee system and induction cooktop awarded Good Design
Miele recognized with 2008 Good Design awards for three distinct products

Princeton, NJ – December, 2008 – Miele, the world’s most innovative appliance company, has won three Good Design Awards for its state-of-the art G 2002 La Perla dishwasher, along with the Miele built-in CVA 4061/4066 coffee system and KM 5700 induction cooktop.

The Good Design Award is presented each year by the Chicago Athenaeum, Museum of Architecture and Design. Recipients are recognized for the most innovative and cutting-edge industrial, product and graphic designs produced around the world.

A jury of notable designers selected Miele’s dishwasher, coffee system and induction cooktop as examples of distinct design, attesting to the energy, vitality and innovation current in global design today. “The Good Design award is truly an emblem of technological advancement and we are thrilled to receive this recognition,” states George Tjoumakaris, Communications Specialist for Miele’s Domestic Product Group.  “We proudly accept this award on behalf of our colleagues in Germany.”

G 2002 La Perla Dishwasher
Miele’s La Perla series represents a giant leap forward in dishwashing innovation – engineered to be the quietest Miele dishwasher yet, it is designed with a Turbo feature that speeds up wash programs by up to 30%. The dishwasher is also equipped with SensorDry; the most advanced drying system on the market that analyzes room temperature to calculate the optimal water heat, rinse aid distribution and drying time. The CleanAir™ drying system circulates room air around the exterior cavity in the machine, pulling moisture from the dishware to the walls of the dishwasher where it drains away. Drying Plus opens the door automatically at the end of the cycle to let out moisture and provide superb results, especially for plastics. “By far, this new series signifies improvements yet to be found even in the upper echelon of the industry,” states Tjoumakaris. The La Perla dishwasher will be available in February 2009, retailing for an estimated $2,500.  

CVA 4062/4066 Coffee Systems
Inventor of the world’s first built-in coffee system, Miele’s newest design offers advanced touch controls that take the guesswork out of making the perfect coffee, latté, cappuccino, espresso and more. “Push a button to select your coffee or espresso preference, push another to steam the milk and it’s that easy to make complex layered drinks like latté and macchiato,” states Oliver Schmidt in Miele’s Product Development group. The central dispenser is height-adjustable to fit espresso cups, tall mugs or decorative glasses for specialty drinks. An insulated tank made of double-walled stainless steel can hold up to 24 oz. of milk keeping it cool up to 12 hours and allows one-touch preparation of steamed milk and froth drinks. Miele’s coffee system will be available to consumers in March 2009.

KM 5700 Induction Cooktops
Miele’s sophisticated culinary cooking surfaces boast several unique features including innovative, timing functions, multiple power boosters, cookware recognition and auto heat programs.  The power boosters reduce cooking times by raising the temperature setting to its maximum for ten-minute intervals. This performance feature is so fast that cool tap water instantly begins to heat when the booster function is selected. Miele’s induction cooktops are currently available and priced between $2,299 to $2,799.

Founded in 1988, the Museum is dedicated to the Art of Design in all areas of the discipline: architectural, industrial and product design, graphics and urban planning. The emphasis of the Good Design program (chi-athenaeum.org) is on quality of the highest form, function and aesthetic, a standard beyond ordinary consumer products and graphics. The program forwards the ideals of a design process that embodies product excellence and endurance and strong public identity.

About Miele
There are only a few brands in the world that have sustained their vision, traditions and quality for more than a century. Fewer still that can claim consistent family ownership and international brand name integrity. And only one that is recognized for creating the world’s most innovative appliances. Founded in 1899 with a single promise of Immer Besser, a German phrase meaning Forever Better, Miele has dynamically grown to become the world’s largest family-owned and operated appliance company with over 16,000 employees in 40 countries.

As a premium appliance brand represented on all five continents, Miele is steadfastly committed to the highest quality, performance and environmental standards. The company’s innovative heritage, state-of-the-art design and engineering aesthetic have inspired comparison to other German brands synonymous with innovation: Mercedes-Benz and BMW.

Miele’s range of exceptional consumer appliances includes: vacuum cleaners; laundry systems; rotary irons; dishwashers; built-in convection, speed and steam ovens; cooktops; ventilation hoods; refrigeration; wine storage and coffee systems. In addition, Miele Professional offers commercial cleaning equipment such as laboratory glassware washers, industrial parts cleaning systems, dental disinfectors and commercial wet cleaning systems.
For more information, consumers and design professionals can call 800.843.7231, log on at mieleusa.com or visit one of Miele’s modern product showrooms in Beverly Hills, CA; Boca Raton, FL; Chicago, IL; Dallas, TX; Princeton, NJ; New York, NY; Wellesley, MA; San Francisco, CA; and Seattle, WA.  Scottsdale, AZ opening in second quarter of 2009.

Miele and the Environment
Miele has a long history of environmental leadership. Every detail is considered from the production process and shipping, to household use and to the appliance’s ultimate disposal. Miele’s production facilities operate to strict DIN EN ISO 14001 environmental performance standards and Miele recently signed the CECED code of conduct to support human rights and environmental protection globally. In operation, Miele constantly strives to make every product respect our natural resources.  As an example, since 1990 Miele has reduced water consumption by 42.4% and electricity by 29.2% in domestic washing machines. The same environmental ingenuity has been applied to domestic dishwashers where in the last 15 years water consumption has been reduced by 50.3% and energy use cut by 33.8%. Additionally, from 1990-2002 advancements in Miele oven technology led to a 29% reduction in energy consumption. Miele’s active leadership role in global organizations like the International Electrotechnical Commission (IEC), Energy Star® (the partnership program backed by the US Environmental Protection Agency and the US Department of Energy), the Association of Home Appliance Manufacturers (AHAM) and others demonstrate the company’s serious position regarding the protection of our global environment.

An unprecedented quality pledge guides Miele to produce appliances that are designed to last for 20 years of continuous use – far longer than the average. And their high metal content and clearly marked plastic components are ready for recycling once the product’s useful life is complete – reducing landfill waste and conserving raw materials for future generations.

For further information, please visit mielepressroom.com and download the Miele Sustainability Report.
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Miele, Inc.

Captions:

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G 2002 La Perla Dishwasher Series
Photo: Miele

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G 2002 La Perla Dishwasher Series
Photo: Miele

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CVA 4061/4066 Coffee Systems
Photo: Miele

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CVA 4061/4066 Coffee Systems
Photo: Miele

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CVA 4061/4066 Coffee Systems
Photo: Miele

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KM 5700 Induction Cooktops
Photo: Miele

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KM 5700 Induction Cooktops
Photo: Miele

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KM 5700 Induction Cooktops
Photo: Miele

Note to the editor: No royalties if Miele is stated as source