Miele vacuums pick up two Consumers Digest Best Buy Awards
The Miele S 5280 Callisto and S 163 Universal Upright Win Consumers Digest Best Buy Honors
Princeton, New Jersey, February 2008 — Consumers Digest recently rated both the Miele S 5280 Callisto canister and S 163 Universal upright vacuum cleaners as a Best Buy. Consumers Digest was impressed with Miele’s control settings, easy-to-use wand and overall filtration performance.
For over 48 years, people have trusted Consumers Digest magazine to identify outstanding values in a complex and often confusing marketplace. Consumers Digest defines a Best Buy as a product that offers outstanding value for its price and that merits special attention from consumers. It is awarded to nationally available products that Consumers Digest considers to have a great value in the marketplace.
“We are thrilled to have not one, but two vacuum cleaner products in the Best Buy family,” states Paul McCormack, Senior Marketing Manger for Miele, Inc. “We’ve always felt that our high standards of quality, performance and filtration added up to a great value. Now there’s absolutely no doubt.”
Callisto (S 5280) – Retail Price: $879
S 163 Universal Upright – Retail Price: $39
Indoor Air, a Point of Differentiation
Quality Tested to Last 20 Years
Buy Miele vacuums online at mieleusa.com, by phone 800.843.7231, at Miele Showrooms or at select authorized Miele dealers.
As a premium appliance brand represented on all five continents, Miele is steadfastly committed to the highest quality, performance and environmental standards. The company’s innovative heritage, state-of-the-art design and engineering aesthetic have inspired comparison to other German brands synonymous with innovation: Mercedes-Benz and BMW.
Miele’s range of exceptional consumer appliances includes: vacuum cleaners; laundry systems; rotary irons; dishwashers; built-in convection, speed and steam ovens; cooktops; ventilation hoods; and coffee systems. The domestic appliance product assortment will expand in the second quarter of 2008 to include refrigeration and wine storage units specifically designed to exceed the performance, design and durability expectations of the American consumer. In addition, Miele Professional offers commercial cleaning equipment such as laboratory glassware washers, industrial parts cleaning systems, dental disinfectors and commercial wet cleaning systems.
For more information, consumers and design professionals can call 800.843.7231, log on at mieleusa.com or visit one of Miele’s modern product showrooms in Beverly Hills, CA; Boca Raton, FL; Chicago, IL; Dallas, TX; Princeton, NJ; New York, NY; Wellesley, MA; San Francisco, CA; and Seattle, WA.
Miele and the Environment
In operation, Miele constantly strives to make every product respect our natural resources. As an example, since 1990 Miele has reduced water consumption by 42.4% and electricity by 29.2% in domestic washing machines. The same environmental ingenuity has been applied to domestic dishwashers where in the last 15 years water consumption has been reduced by 50.3% and energy use cut by 33.8%. Additionally, from 1990-2002 advancements in Miele oven technology led to a 29% reduction in energy consumption. Miele’s active leadership role in global organizations like the International Electrotechnical Commission (IEC), Energy Star® (the partnership program backed by the US Environmental Protection Agency and the US Department of Energy), the Association of Home Appliance Manufacturers (AHAM) and others demonstrate the company’s serious position regarding the protection of our global environment.
An unprecedented quality pledge guides Miele to produce appliances that are designed to last for 20 years of continuous use – far longer than the average. And their high metal content and clearly marked plastic components are ready for recycling once the product’s useful life is complete – reducing landfill waste and conserving raw materials for future generations.
For further information, please visit mielepressroom.com and download the Miele Sustainability Report.
Miele S5280 Callisto Vacuum CleanerPhoto: Miele
Miele S163 Vacuum CleanerPhoto: Miele
Note to the editor: No royalties if Miele is stated as source